Welcome to the Cayenne community!
So first off I love that you brought this up! This is where Cayenne will be going. Unfortunately, we are not ready yet to offer ability for makers to white label features of Cayenne (By white label I mean use the Cayenne interface and add your own branding, colors, logos, etc., and be able to sell your product using Cayenne interface, cloud infrastructure, triggers & alerts engine, etc.). It’s still an effort that we are reviewing how to roll out.
Ability to while label Cayenne would likely be a business, or enterprise level feature, where we would charge a premium for the service we would be offering you, while also offering a higher level of support and features. Does that make sense?
By the way, here is another topic where this was discussed at length: